You automate contractor estimate intake by putting a conversational agent in front of the request. It asks for the project, the property, the scope and the rough timeline one question at a time, types the answers into a structured job record, and posts it to your CRM before anyone calls back.
01 · They talk
02 · It becomes a record
typed · validated · deduped
03 · Your stack acts
Who starts it
Someone who finally wants the kitchen done, or just found a leak, usually on a phone, usually not during business hours.
What it costs today
A phone line that rings out on more than a quarter of calls, or a contact form that asks about a bathroom refresh the same way it asks about a full addition.
What it has to produce
A scoped job record: the project, the property, the timeframe, and anything urgent enough to need a crew today rather than next month.
27%
of inbound calls to contractors go completely unanswered, and most callers just call the next name on the list
Ring Eden
| Field | Type | Required | Why it is there |
|---|---|---|---|
| full_name | text | Yes | Identity on the job record |
| phone | phone | Yes | How the office calls back |
| property_address | text | Yes | Where the crew would actually go |
| project_type | text | Yes | Routes to the right crew and trade |
| project_description | text | Yes | The scope, in their own words |
| desired_start_timeframe | text | Yes | Timing the office checks, never the agent |
| safety_hazard_present | boolean | — | Flags anything urgent enough to escalate right now |
| zip_code | text | — | Feeds the service-area check, never a coverage promise |
| had_prior_quotes | boolean | — | Context for how competitive the estimate needs to be |
| reason | text | — | Why someone is cancelling or concerned, if that is why they are here |
And what it will not do
Collected data
187 collected26 this week5 need attention
Export CSVMarisol Vega
Captured 1h ago · Estimate Request · joina.chat
Captured data 6 of 7 fields
From the conversation
“It’s been on our list for years, not sure if we need a permit for the layout change , the last contractor we called never really explained it.”
Every value keeps the sentence it came from, and a value the visitor never said is never stored. A Gnosari cannot quote itself into your data.
From here a record can go straight on to Slack, a sheet, a Zap or your own API. The inbox is where you read them, not where they get stuck.
Signed headers
Body
{
"type": "data.collected",
"event_id": "1b6f9c02-4d1a-4f7e-9b3c-2a5e8d0f1c44",
"created_at": "2026-08-11T09:14:22Z",
"payload_version": "v1",
"data_kind": "New estimate request",
"record_id": 1234,
"attributes": {
"full_name": "Marisol Vega",
"phone": "+1 512 555 0173",
"property_address": "1420 Birchwood Lane",
"project_type": "Kitchen remodel",
"project_description": "Full remodel, kitchen is original from the 90s",
"desired_start_timeframe": "This fall, no rush"
}
}Two events
data.collected fires the first time a Gnosari collects a new kind of data. data.updated fires when someone corrects something.
Signed, so you can trust it
Standard Webhooks HMAC-SHA256, with webhook-id, webhook-timestamp and webhook-signature on every request. Verify before it opens a job.
Quotes are opt-in
The provenance block, the homeowner’s verbatim words, is absent unless you turn it on for that destination.
Zapier or Make
Paste a Catch Hook URL into your Gnosari destination, then point the Zap at your CRM.
Free tier, no app to install, and it fires the moment the estimate request is complete.
Straight to the office
Anything that accepts an incoming webhook takes the payload as it is.
No middleman. The office sees the request before the crew does.
Your own endpoint
Give us an https address, verify the signature, open the job yourself.
A few lines of code, and the delivery log tells you when something did not land.
And you can see every attempt
| When | Event | Outcome | Detail |
|---|---|---|---|
| 14:12:07 | data.collected | Delivered | 200 OK |
| 14:11:58 | data.collected | Failed | 503, retrying in 30s |
| Yesterday 16:40 | data.updated | Delivered | 200 OK |
| Yesterday 08:15 | data.collected | Delivered | 200 OK |
Every attempt is kept, newest first, with the reason when there is one. Failures retry on their own, and the signing secret lives in your dashboard so you can rotate it without calling anybody.
These are examples, not a partner list. ServiceTitan, Jobber, Housecall Pro and Buildertrend are all reachable the same way: through a Zap, or straight to an endpoint you control. If it takes an HTTP request, it takes the job.
A button in the corner that opens into a conversation. Your logo, your colours, sitting on the pages you already have.
No chat window and no widget. Your headline leads, the thread sits under it, and it reads like you asked rather than like software collecting.
Every screen on this page is a published Gnosari, embedded from the app. Type into any of them.
display_mode="bubble" A floating button in the corner. Opens over your page and closes again. The default, and the one nobody has to be taught.
Four corners to choose from
display_mode="sidebar" A fixed panel down one side, always open. For pages where the conversation is the point rather than an aside.
Left or right, any width
display_mode="sidebar-push" The same panel, but your content moves over to make room instead of being covered. Nothing on the page is ever hidden.
Left or right, any width
display_mode="drawer" Slides in over the page when it is called, then slides away. The middle ground between a bubble and a sidebar.
Left or right
01 · A link you send
Put it in an email, a text, a booking confirmation or a signature. Each link carries its own opening line and headline, and counts its own visits, so you can tell which channel actually worked.
02 · A code they scan
Every link comes with a QR. On a table card, a receipt, a delivery note, a door. Someone points a phone at it and the conversation starts, with no app and no typing.
03 · A flyer you hand over
A builder for the printed thing itself. Pick a template, restyle it, edit the words on the page and export a print-ready poster or card with the QR already placed.
Twelve curated looks, each a colour and a background pattern chosen to go together. Pick one and you are done.
22 colour themes and 44 background patterns, each drawn in code at four intensities. That is 3,872 combinations before you touch a single token.
22 colour themes
44 background patterns
Every pattern, four intensities
Exact hex values, fourteen fonts, bubble shape per side, corner radius, density, header and input. Explicit tokens always win over the preset. Two chats can share every line of markup and still wear two different brands: only the tokens differ.
A boutique hotel
A developer tool
fontFamily accepts fourteen faces
Set with one call, or one click in the designer. Changing it later takes the same one call, and every published surface updates at once.
| What changes | Voicemail and a callback | PDF or web contact form | Gnosari |
|---|---|---|---|
| After hours | Rings out | Submitted, never opened | Answered, typed, delivered |
| What you get back | A name, if they left one | Whatever fit in the boxes | The scope in their own words |
| Half-told scope | Office calls back to ask | Submitted half empty | It asks the follow-up |
| Timing | Whatever they say on the phone | A dropdown with no nuance | Captured loosely, confirmed by the office |
| Gets into your CRM | Re-typed by hand | CSV, or an integration you pay for | Signed webhook, the moment it is complete |
| The pricing line | Depends who answered | Not applicable | Never quoted, and stated at the start |
Everything you need to know about getting started. Can't find the answer you're looking for? Reach out to our team.
Gnosari runs the estimate request a contractor would otherwise take on a missed call: the property, the work wanted, photos and measurements if they have them, the timeline and how to reach them. It asks one question at a time on your website or through a link, then posts a scoped job record to your CRM or field service platform. Your estimator opens a complete request instead of a voicemail.